ISO Certified
Machine Wash Friendly
Colour Guard
Tough Stain Removal
Fresh Fragrance
Skin Safe
ISO Certified
Machine Wash Friendly
Colour Guard
Tough Stain Removal
Fresh Fragrance
Skin Safe
For nearly four decades, Hindusthan Chemicals has been helping households maintain cleanliness, freshness, and hygiene through quality detergent powders and home care products.
Founded in 1986 by Mr. Ramkrishna Banerjee, the company began with a clear vision—to manufacture reliable and affordable cleaning products that deliver real value to consumers. Today, Hindusthan Chemicals has grown into a recognized manufacturer serving customers across West Bengal, Assam, and expanding into new markets across India.
The journey of Hindusthan Chemicals started in 1986 with determination, hard work, and a commitment to quality.
Mr. Ramkrishna Banerjee recognized the growing need for dependable detergent and home care products that could offer excellent cleaning performance without becoming expensive for everyday consumers. With this vision, Hindusthan Chemicals was established and gradually earned the trust of retailers, distributors, and households.
Over the years, the company expanded its manufacturing capabilities, strengthened its distribution network, and introduced multiple product brands including Shiney, LIRA, and Daisy.
Today, Hindusthan Chemicals continues to build on its legacy by combining manufacturing expertise, quality standards, and customer-focused innovation.
Mr. Ramkrishna Banerjee is the Founder and Director of Hindusthan Chemicals. His entrepreneurial vision and dedication laid the foundation of the company in 1986.
Driven by the belief that every household deserves access to quality cleaning products at affordable prices, he established a business focused on trust, consistency, and long-term relationships.
Under his leadership, Hindusthan Chemicals has grown from a local manufacturing initiative into a respected name in the detergent and home care industry.
As the next generation of Hindusthan Chemicals, Mr. Nilanjan Banerjee is actively leading the
company's day-to-day operations while working closely under the guidance of Founder Mr.
Ramkrishna Banerjee.
With a forward-looking mindset, he is focused on strengthening the company's presence in both
traditional and digital markets. His efforts are centered on enhancing operational efficiency,
expanding the distribution network, improving customer experience, and building a stronger
brand identity for Hindusthan Chemicals across India.
By combining the company's legacy of trust with modern business strategies, he is committed to
preparing Hindusthan Chemicals for its next phase of sustainable growth while continuing to
uphold the values established in 1986.
Our manufacturing facility is located at Malaypur, Hooghly, West Bengal, near Sadhur More.
Equipped with modern production processes and supported by a skilled workforce, the facility operates with a manufacturing capacity of approximately 20 tons per day.
Every stage of production is monitored to maintain consistency, product quality, and customer satisfaction.
Driven by quality, affordability, and innovation in every product we create.
Our mission is to manufacture high-quality detergent powders and home care products that deliver effective cleaning performance, freshness, and value while remaining affordable for every household.
We strive to continuously improve our products, strengthen our distribution network, and build lasting relationships with customers and business partners.
Our vision is to become one of India's most trusted manufacturers of detergent powders and home care products by delivering innovative, reliable, and affordable solutions that improve everyday life.
As we expand our presence across India, we remain committed to quality, customer satisfaction, and responsible business growth.
Quality Excellence We maintain strict quality standards throughout the manufacturing process.
Customer First Customer satisfaction remains at the heart of every decision we make.
Integrity We conduct business with honesty, transparency, and accountability.
Innovation We continuously improve products and manufacturing processes.
Reliability We focus on delivering dependable products and consistent service.
Affordability We believe quality cleaning products should be accessible to everyone.
Our diverse portfolio of home care products is designed to meet the everyday cleaning needs of modern households while maintaining quality and affordability.
"Powerful Cleaning. Brilliant Shine."
Shiney is our flagship detergent and home care brand offering detergent powders, dish wash bars, and floor cleaners developed for powerful stain removal, freshness, and fabric care.
Explore Shiney
"Smart Cleaning. Smart Savings."
LIRA is an economy detergent brand designed to deliver reliable cleaning performance and freshness at an affordable price, making it ideal for everyday household use.
Explore LIRA
"Freshness For Every Home."
Daisy offers practical and economical home care solutions with a focus on cleanliness, freshness, and everyday value for families.
Explore DaisyHindusthan Chemicals works closely with distributors, wholesalers, retailers, and channel partners to ensure product availability and market growth.
We are actively expanding our distribution network across West Bengal, Assam, Bihar, Jharkhand, and other emerging markets.
Celebrating milestones that reflect Hindusthan Chemicals' commitment to quality, growth, and trusted industry leadership.
Hindusthan Chemicals was established in 1986 and has nearly four decades of manufacturing experience.
The manufacturing unit is located at Malaypur, Hooghly, West Bengal.
We manufacture detergent powders, floor cleaners, and dish wash products under the brands Shiney, LIRA, and Daisy.
Yes. We are actively expanding our distributor network across multiple regions.
Our facility has an approximate production capacity of 20 tons per day
